Event Dates: March 20–22, 2026
Welcome to Whatnot Toy World. We’re excited to have you participate. Below you’ll find everything you need to know to get involved and ensure your shows qualify for the event.
What Is Whatnot Toy World?
Whatnot Toy World is our biggest Toys event yet and the first created exclusively for the Toys category. For three days, the most epic moments in collecting happen live, all in one place.
How do I sign up to participate?
To join Whatnot Toy World:
- Schedule your show between March 20–22, 2026
- Add the tag “Whatnot Toy World”
- Stream in an eligible category (see below)
This is an open-tagging event. Any seller who follows these steps is eligible.
Eligible Categories:
- All categories featured under the Toys Category
- All categories featured under the Video Games Category
Important: Mystery games, wheels, and other chance-based selling formats are not permitted as part of this event. Shows using these formats will be removed from the event landing page and will not qualify for sweepstakes eligibility.
Can I schedule multiple shows?
Yes! You may schedule as many shows as you’d like, as long as each show follows the event guidelines
Does adding the tag automatically place my show on the event page?
Yes. Adding the “Whatnot Toy World” tag will automatically place your show on the event landing page. If your show does not appear, it likely did not meet event requirements.
What markets are eligible to participate?
All markets are welcome to participate in Whatnot Toy World, but sweepstakes are only eligible to U.S. sellers.
How Does the $10K Seller Sweepstakes Work?
As part of Whatnot Toy World, we’re running a $10K GMV-based seller sweepstakes. For full Official Rules, visit here. The sweepstakes is open to US sellers who properly tag and stream during Toy World and follow all event guidelines.
Sellers can enter between March 20–22, 2026 in one of two ways.
- Option 1: Earn 1 entry for every $1,000 in GMV generated from non-cancelled orders during eligible shows. Shows must be scheduled March 20–22, listed in the Toys or Video Games category, use the “Whatnot Toy World” tag, and may not use mystery games, wheels, or other chance-based formats.
- Option 2: Receive 1 free entry by scheduling at least one show in the Toys category or Video Games between March 20–22 and tagging it “Whatnot Toy World.” No sales are required for the free entry option.
One seller will be selected at random after the event concludes and contacted via email.
How Does the $5K Whatnot Shopping Spree Work?
During Whatnot Toy World (March 20–22), we are running a platform-wide $5K Whatnot Shopping Spree sweepstakes. Two buyers will each win a $5K Whatnot Shopping Spree, awarded as Whatnot Credit.
Buyers who make a purchase from a qualifying Whatnot Toy World show are automatically entered. For Official Rules, visit here. No purchase necessary. For free entry, complete the official entry form here between March 20–22, 2026. Limit one entry per person
How do I get a Whatnot Toy World Welcome Box?
The first 600 US-based sellers who are among the first to schedule a Toy World show and fill out this form are eligible to receive a Whatnot Toy World Welcome Package. Quantities are limited, and eligible sellers will be notified by February 27.
When will my welcome package arrive?
Packages should arrive by March 20, 2026. If your package has not arrived by that date, please contact Support so we can review tracking details.
If you have additional questions about Whatnot Toy World, please contact Seller Support.